Power Hour - Jan 09
5 Key Strategies for Email Marketing That Works
Wednesday, January 21, 2009 11:30am to 1:00pm
Lewisville Area Chamber of Commerce Large Conference Room
551 North Valley Pkwy, Lewisville
$10 for Chamber Members/$15 for Potential Chamber Members (Bring your own lunch)
RSVP to kay@lewisvillechamber.org or call 972.436.9571
Julie Niehoff will present "5 Key Strategies for Email Marketing That Works". This session covers the basics of what email marketing is, why it works so well, and how to use it in your business planning and strategy to achieve specific goals.
Topics include:
- Targeting techniques
- How to avoid spam
- Tips for scheduling
- Content choices based on your business objectives
- How to get your email promotions and updates opened
- How to position the value of your message so that recipients will act on it
- How to measure the impact of a campaign and samples of successful email campaigns
- How email campaigns are set up to build business and drive sales
Note: Participants do not need to be Constant Contact customers to attend. All information provided can be applied regardless of the system or service you are using for Email Marketing.
Members of the Lewisville Area Chamber of Commerce are eligible for a 25% discount off Constant Contact - details of this benefit will be discussed at the end of the workshop. Check out the company at www.constantcontact.com
Julie Niehoff has more than fifteen years in communications, specializing in technology marketing. In her role as Development Director at Constant Contact, Julie facilitates seminars and workshops for small business and organizations around the state of Texas. Julie was formerly Director of Interactive Marketing for the Dallas Convention & Visitors Bureau. She later launched her own successful consulting business and co-founded an online resource website for event planners. Her primary focus is on helping small businesses, associations and organizations incorporate technology into their marketing plans, finding creative, affordable, effective strategies for building relationships with their customer and member base.
Power Hour - Jan 09
Date and Time
Wednesday Jan 21, 2009
11:30 AM - 1:00 PM CST
Wed., January 21, 2009
11:30am to 1:00pm
11:30am to 1:00pm
Location
Lewisville Area Chamber of Commerce Large Conference Room 551 North Valley Pkwy, Lewisville
Fees/Admission
$10 for Chamber Members/$15 for Potential Chamber Members (Bring your own lunch
Website
Contact Information
Julie Neihoff, Regional Development Director, Constant Contact
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